It’s a new week and we need to do things differently & take new steps to achieve those mile stones in our businesses.
In general, there is a lot being said about using the core marketing channels- advertising, social media etc to grow our businesses. However let’s consider Relationship Building in Growing Your Business.
Most marketing is about creating awareness of your business. But once you have people’s attention, you need to gain trust and rapport, whether that’s through email, social media or face-face marketing.
Below are some major steps in using relationship building as a tool for your business growth.
1. focus on building relationship not making sale,
2. send out a customer satisfaction of sales made: always ask for feedback from anyone who buys from you or uses your service.
3. Ask for referral, always make a referral.
4. Cross promote your product and services with other local businesses, using the business women hub platform.
5. Join the professional organization of your business sector
6. plan your next promotion/gift for your best customers
7. Consider partnership/joint ventures. If you sell hair/skin care products, liaise with a makeup artist
8. Become a mentor – share your business story, talk about your business. This helps you make deliberate decisions about your business.
Do you have further questions or would like to share your thoughts/concerns, do reach out to us.